Sales Funnel Series: First Contact

Sales Funnel Series: First Contact

Making a Great First Impression First impressions are key, and a prospect’s initial opinion of your practice is really a critical moment. The experience they have with the first representative they speak with will unconsciously shape their overall view of your...
Sales Funnel Series: Lead Response

Sales Funnel Series: Lead Response

Why Does Lead Response Time Matter? Once a lead does reach out to your practice, it’s up to front desk staff to ensure the lead continues to move on down the funnel to their final destination. Response time is perhaps the most powerful determiner of successful contact...
Sales Funnel Series: Marketing Strategy

Sales Funnel Series: Marketing Strategy

Generating High-Quality Leads Every sales funnel starts with awareness – and how do leads become aware of your practice? Through your marketing. The advertising channels and campaigns that are responsible for drawing leads into the top layer of your funnel are known...
The Medical Practice Sales Funnel Series

The Medical Practice Sales Funnel Series

Getting Familiar with Your Sales Pipeline Stages What is a Sales Funnel? Your sales funnel, or conversion funnel, is the path that a lead (prospective patient) takes through the buying process that ultimately results in a conversion (paying patient). The shape...