The Significance of Speed for Lead Conversion
The most critical component of converting leads to patients is response time. Data has shown that calling leads within 12 minutes of receiving them drastically increases the chance of conversion. If the lead is not called within the first hour, conversion rates begin to drop significantly. Yet, the average medical practice takes around 9 hours to respond to form inquiries. Studies show that practices that call leads in 12 minutes or less convert about 65% of leads into consultations, whereas those that wait 9 hours only convert about 8%.
Put a Stopwatch to Leads & Track Staff Response Times
MyMedLeads helps you decrease this time gap by tracking the response times of your staff members. When leads come in, our system provides a date and timestamp for each individual inquiry so that we can track the time it takes your staff to call leads back. There is always a direct correlation between speed and conversion rates. Typically, consumers are more apt to listen attentively to the person who called them first with the information they need.