by Tuesday Wilson | Feb 11, 2020 | Automation, Email, Marketing
7 Steps to Help You Create More Effective Lead Nurturing Campaigns Many practices have found that marketing automation is the key to their success in gaining and retaining patients. After you plan and implement different personas, you can develop marketing strategies...
by Tuesday Wilson | Apr 11, 2019 | Email
Respond to Concerns It’s really easy to be available when business is going well and patients are happy, but what about when they’re not? How does your practice handle unsatisfied clients or a bad review? The way in which you deal with disgruntled patients says a lot...
by Tuesday Wilson | Apr 10, 2019 | Email
Increase Conversions Through Procedure Sales Cycles A sales cycle is a series of events or phases that occur during the selling of a service or product. Sales cycles can vary greatly amongst industries, products, and services. Typically, the more expensive the...
by Tuesday Wilson | Apr 9, 2019 | Email
Use Technology and Personas to Your Advantage Expanding on the first strategy of knowing your audience and communicating to targeted personas, you also need to know where and how to best connect with your target market. According to studies, the average adult now uses...
by Tuesday Wilson | Apr 8, 2019 | Email
Establish a Centralized Hub for Customer Data It should come as no surprise that the more personalized a message is, the more likely a customer is to respond to it. But how do practices accomplish this exactly? This is where the groundwork comes in. To set yourself up...
by Tuesday Wilson | Apr 1, 2019 | Email
Improving Patient Communications: A Four Part-Series Staying connected with both current and potential patients is crucial to the success of your practice. They are the lifeblood of your business, which is why it’s so important to pay attention to how you interact...
