by Tuesday Wilson | Jan 22, 2020 | Best Practices, Conversion Tips
If you hear the word “marketing” and think only of activities designed to acquire new patients, chances are you’re leaving some opportunities on the table. In most cases, retaining current patients is less costly than obtaining new ones. Creating programs around...
by Tuesday Wilson | Dec 18, 2019 | Conversion Tips
December is a time for looking back on the past year and taking stock of what did and didn’t work. We use this information to guide our decision-making process of how we want the next year to look. How can we set the right goals that will get us more of the things and...
by Tuesday Wilson | Dec 17, 2019 | Conversion Tips
Yesterday, we focused on the importance of creating positive first impressions for new potential patients. In today’s post, we’re taking a deeper dive into how you can keep the momentum going by creating valuable content for your prospects and implementing campaign...
by Tuesday Wilson | Dec 16, 2019 | Conversion Tips
Today we’re kicking off our series on making 2020 the most profitable year yet for your practice. With the New Year right around the corner, we’re also taking a look at this endeavor through the lens of finding more value and purpose in the work that you do for your...
by Tuesday Wilson | Dec 15, 2019 | Conversion Tips
It’s hard to believe that we are already in the last month of 2019. It’s even harder to wrap our heads around the fact that it’s the last month of this decade! With the start of the 2020s right around the corner, we find ourselves reflecting on not only our progress...
by Tuesday Wilson | Jan 4, 2019 | Conversion Tips
Every year, medical practices spend thousands of dollars on marketing their services to new patients. These efforts include a myriad of tactics like social media, SEO, pay-per-click, email marketing, and other paid advertising. The problem is, most of these practices...